19th March 2024

3 Ways Women Can Bounce Back From Pandemic Unemployment

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Guest post from Sharon Wagner

According to McKinsey & Company, the COVID-19 pandemic has affected women’s employment at a disproportionate rate. Many women have noticed a disruption in their emotional health, social lives, and overall work-life balance due to the measures taken to protect citizens from the virus and the ways in which our culture shifted to reflect the world’s new normal. Presented by Feel Great Wellbeing, below are three ways women who have been affected by the pandemic. This can be either due to unemployment or because of family responsibilities and can begin to recover and build a new life that works better for their whole families.

   1. Start a New Business

Now could be the perfect time to start that small, online-based business you’ve always had in the back of your mind. It may be a new idea you’ve toyed with for a while, such as a hobby business selling a product like soap or making personalized wall hangings for children’s rooms, or it may be an outgrowth of the work you used to do such as legal consulting or medical writing. You may also take your passion for art and become a freelance illustrator — but how much do illustrators make in the current market? On average, you could expect to make around $15 to $30, making this option something you should consider exploring if that’s your passion.

Do some reading on marketing and promotion of a new business in a virtual space — knowing more about current digital marketing trends can save time and prevent confusion as you launch. Consider registering your business as a limited liability company as this can separate your business assets from your personal life and gain you certain tax advantages. Check with your state before filing as each one will have different rules and regulations around the formation.

Before you promote your business, ensure that you’ve got a branding strategy in place. You may want to hire a freelancer to create a professional logo for your business or, if you’re on a shoestring budget, opt to use an online logo maker to create your own. It’s easy to choose between several styles of fonts and colors to create the perfect icon.

  2. Consider Remote Work

If entrepreneurship isn’t your cup of tea, try searching for a remote job. One of the few upsides of the COVID-19 pandemic is that the legitimacy and opportunity for remote work (and school) have grown exponentially. Search for jobs on LinkedIn using the remote filter or use sites such as FlexJobs that can help you land part-time, full-time, or contract-based remote gigs.

  3. Learn About How To Generate Passive Income

Generating multiple income streams takes a bit of patience and persistence, but it can pay off in a very real way. If you’re a stay-at-home mom who is focused on raising her children and keeping your household running, you may choose to focus on generating streams of passive income. On the other hand, if you’re getting ready to launch a business, you may need extra cash without the commitment to a brand-new career. Consider working as a freelancer, renting out your garage apartment to a college student, letting businesses advertise on your car, or investing in the stock market.

While there is no perfect solution to this problem, it’s possible for women to take an active role in supporting their families — whether they choose to work from home, take a part-time position with flexible remote hours, or start their own business. Consider the above options and don’t be afraid to reach out to other women for help and support. There’s a good chance that many, if not all, of the working-age women in your life have found themselves similarly impacted by the pandemic.

Guest post from Sharon Wagner, a former bank manager, created http://SeniorFriendly.info to provide helpful tips and advice to seniors on staying healthy and making the most out of life.

Image – via Pexels